Archive for June, 2009

30th June 2009
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People Become Tweeple at Bradford Seminar

To a packed room of local business people including representatives from Business Link, I delivered the first of my seminars on the subject of “Using Twitter for Business” at Action for Business‘ offices in Bradford yesterday afternoon.
Run by Bradford Grid the event was aimed at small business owners who were inquisitive about the micro-blogging phenomenon [...]

28th June 2009
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Put Your Message to the ‘So What?’ Test

If you’re like most small businesses today, you will have tried several ways of telling people about your business at least to some degree either at a networking event, on an advert, mailshot, email blast etc …
You may have even experienced some successes now and again.
But are you able to make it work consistently [...]

25th June 2009
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This Networking Malarkey is Kid’s Stuff! Not!

Thrust into a room full of enthusiastic teenagers was one of my more unnerving experiences this week. However I survived unscathed enough to Blog the tale.
This week I was invited by Young Enterprise in Bradford to attend a business networking event with a ‘difference’.
Young Enterprise is a Yorkshire and Humberside based charity that brings young [...]

22nd June 2009
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Little Known Ways to Get Referrals for Your Networking Peers

How to encourage the members of your weekly or fortnighly networking group to recommend your business to others and vice versa.
Prepare the Way Forward
Before I start, here are some ground rules that each member of the group should adopt:

Get to know the businesses of your fellow group members through One-2-Ones or even by testing their [...]

20th June 2009
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Only 8% of People Know What a Browser Is Google Discovers

In my line of work, it’s easy to forget that often the most of basic of terminology is lost on the average man in the street as Google recently found out when it carried out a random survey of people in New York’s Times Square with the question “What is a Browser?”
Watch the video survey [...]

18th June 2009
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What Everybody Should Know About Dodgy Internet Experts

Today’s blog post is a bit of rant to be honest about a “Small Business Marketing Specialist” that I have met a few times on the business networking circuit who claims to be an “expert” at Internet marketing strategies for the small business owner.
It’s not in my nature to name and shame people so [...]

17th June 2009
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10 Dead Cert Blog Headline Techniques That Work

I like to read a number of Blogs on a regular basis. Usually these are Blogs that are related to the industry I work in and are a great source of information and knowledge.
I collate the feed from each of the Blogs I susbscribe to, together in a feed aggregator which for me is Google [...]

15th June 2009
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Personalized FaceBook URLs – Who Really Cares?

If, like 200 million other people on the planet, you’ve got a Facebook account then you’ll no doubt be aware that the social networking site rolled-out its personalized account Usernames last Saturday morning.
This move was announced on their blog earlier this month and seems to have generated quite a bit of controversy.
If you don’t have [...]

9th June 2009
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Using Twitter for Business: Workshop in Bradford – 29th June 2009

One of the hot topics business owners want to discuss with me at the moment is the subject of Twitter and how it can be used to promote their businesses.
So to help point business owners in the right direction; I’m running a series of short, 2 hour workshops on the subject of using the micro-blogging [...]

7th June 2009
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Work From Home? Are You Crazy?

I enjoy reading the TimesOnline website which is an excellent example of a news website for a whole raft of reasons.
Whilst I was flicking through the site’s archive of articles, one from last month caught my eye. It goes into the downsides of home working which made me smile and prompted me to blog.
With [...]