As you say, the web is full of companies competing hard to sell stuff to people… but the people visiting the web aren’t looking for someone to SELL to them, they’re thinking about BUYING some stuff… so they’ve probably already made a purchase decision and don’t need someone trying to sell it to them.

They are on the web because – having decided what they want to buy – they’re looking to see who has it and at what T&C. And they’re more likely to buy it from someone who’s not trying to sell, sell, sell to them, but someone who, as you put it, introduces the product to them and allows them to reach an informed conclusion about whether this is the product they want and are willing to buy.

Learning from you could give me more awareness on how to sell products. This could give me additional information. Thanks Philip!